About
About UniAcco
UniAcco helps students find and book accommodation during their university journey. The business engages students looking for accommodation, answers their queries, assists them through the decision and follows up until they move toward a booking. The admissions and accommodation cycle creates significant communication volume, particularly when students start actively looking.
The account has multiple WhatsApp channels, although only a few are used heavily and some numbers are kept as backups.
The challenge
What they set out to solve
Manage and scale student conversations throughout the accommodation journey. Students have multiple questions and need repeated follow-ups before booking, which creates a high volume of outbound communication. UniAcco also needs visibility into these conversations so leads do not remain unresolved, and to understand how WhatsApp engagement contributes to the overall sales and booking journey.
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